After the announcement of PUMA as kit manufacturers this week, Arsenal have made public another commercial deal.
Via a statement on arsenal.com comes the news that Swiss watchmaker, JEAN RICHARD has signed ‘a long-term partnership agreement which provides significant presence within Emirates Stadium on matchdays and the right to create and distribute licensed product through Arsenal and JEANRICHARD retail channels.’
The head the club’s Marketing and Sales department said, “This is another important step as we build our partnerships portfolio and underlines the momentum we have on our commercial agenda.
“JEANRICHARD share many of our core values and we are delighted to welcome them to the Arsenal family.”
Those core values include:
- Giving us money
- Us taking the money
- Discount swag for club employees
- A free sundial for every player
Jokes aside, it all adds up as the club try to catch up with others whose commercial revenue is legitimately higher than ours.
We await the announcement of Arsenal’s Official South East Asian Ramen Noodle Partner and our new Worldwide Iced-Tea With Lemon In It deal.
Meanwhile, let’s hope that Captain Jean Luc Richard can boldly go where no official timepiece partner has gone before.