Arsenal have confirmed that they have renewed their shirt sponsorship deal with Emirates.
The Dubai-based airline’s brand will be sported on all match kits until 2024 – a five-year extension on the current deal – while our home ground will continue to be known as the Emirates Stadium until 2028, as part of an agreement signed in 2012.
The Gunners first signed a sponsorship deal with Emirates in 2004 ahead of the move away from Highbury and they became shirt sponsors two years later when we moved into our new home.
Speaking about the deal, Ivan Gazidis said: “Our shirt partnership is the longest running in the Premier League and one of the longest relationships in world sport.
“This mutual commitment is testimony to the strength and depth of our unique relationship. Emirates are again demonstrating their great belief in our approach and ambition and their significantly increased investment will help us continue to compete for trophies and bring more success to the club and our fans around the world.
“Emirates is a great partner for Arsenal – a world-class brand with a truly global reach. The airline plays a significant role in our ambitions to extend our influence and following around the world. The new deal, extending our shirt partnership until 2024, underlines how much both organisations value and benefit from the relationship.”
The new terms have been described as a club record, hardly surprising given the £30 million a year terms we signed with Emirates in 2012 have since been dwarfed by our rivals both at home and abroad. It’s not yet clear how much the Gunners will earn from the new deal but presumably, it should stand us in good stead in future transfer windows. It also appears that the new deal will allow us the chance to look for a sleeve sponsor, the tenancy opportunity has come to the fore this season after a change in Premier League rules.
We’ll do some digging on the figures…watch this space.